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Clean Graffiti for Combat Medical

Clean Graffiti for Combat Medical

Eco-Friendly Sidewalk Message Used for Trade Show Marketing

We love working with companies that get it. Companies that see Clean Graffiti as an amazing eco-friendly alternative to other outdoor media options. Companies that like to take risks. Push the line. Be Innovative. Combat Medical approached us for a reverse graffiti campaign for an upcoming conference in Charlotte, NC, and we knew that this was one of those companies.

The team at Combat Medical was excited to welcome the attendees of the Special Operations Medical Association Scientific Assembly (SOMSA) to the Queen City. We used a stencil, water and dirty concrete to create this fun welcome message courtesy of Combat Medical. Clean Graffiti is a great marketing tool for trade shows and conferences. Like Combat Medical, you are able to highly target your audience in a specific place and in an unexpected way.

Reverse Graffiti SOMSA

Clean Graffiti for Combat Medical in Charlotte, NC.

Combat Medical Sidewalk Art

These temporary spots were used to call attention to a brand at an industry conference. #thesavageway

Here are a few links to check out: Find out more about the work of Combat Medical and find out more about SOMSA. This is the second time we’ve used Clean Graffiti to target audiences around a major industry-specific conference (check out our first conference in New Orleans, LA).

Clean Graffiti is a great, temporary way to speak to your target audience. If you are looking to capture your audience at a trade show, highlight a new store opening, or get creative with a unique marketing message, then Clean Graffiti is a great choice.

“Play What the Pros Play” for the Wells Fargo Championship

“Play What the Pros Play” for the Wells Fargo Championship

The Peoples Clubs Uses Clean Graffiti During the Wells Fargo Championship in Charlotte, NC.

The Wells Fargo Championship is a big deal in professional golf and this week it returns to Charlotte, NC after a one-year hiatus. Having the PGA descend upon the Queen City always creates a buzz. It brings the pros to Quail Hollow Country Club, including Tiger Woods, Rory McIlroy, Rickie Fowler, and Phil Mickelson. Read more on the top 10 things to watch for this year. 

We had the opportunity to create a Clean Graffiti campaign surrounding this prestigious golf tournament. We worked with The Peoples Clubs, a full service online golf store, to help spread the word about their business. This highly targeted campaign was a great way to get in front of their audience in an unexpected way, the sidewalk. The Clean Graffiti went down on the walking paths to the Wells Fargo Championship.

Golf reverse graffiti

Clean Graffiti for The Peoples Clubs during the Wells Fargo Championship in Charlotte, NC. #thesavageway

Wells Fargo Championship Clean Graffiti

Clean Graffiti outside the Quail Hollow Country Club for the PGA Tournament. #thesavageway

Golf PGA Sidewalk Art

The Peoples Clubs allow you to play what the pros play! #thesavageway Clean Graffiti in Charlotte, NC

More on The Peoples Clubs

The Peoples Clubs specializes in custom built Tour Issue golf clubs. Whether you are a weekend golfer or an aspiring pro, The Peoples Clubs has you covered for all of your golf needs. Based in Western North Carolina, they carry almost every golf club brand including Miura, Fourteen, Scotty Cameron, Fujikura, Graphite Design, Project X, Dynamic Gold, Taylormade, Callaway, and more.

To learn more, go www.peoples.golf. In fact, you can get 10% off anything on The Peoples Clubs website by using the code SAVAGE at checkout.

If you see a spot around the tournament, use #ThePeoplesClubs and tag @thesavageway!! We’d love to see your photos.

 

 

 

GoTriangle Moss Art in Durham, NC

GoTriangle Moss Art in Durham, NC

GoTriangle Moss Art now decorates walls of headquarters

GoTriangle Moss art in office

Custom Moss Art wall for GoTriangle in Durham, NC. #thesavageway

We had the honor of creating some custom art for a company called GoTriangle. Their new headquarters is based in Durham, NC and they called us when they wanted to bring some green, creative artwork into the space. GoTriangle Moss Art was the perfect way to transform their company logo into beautiful, green interior decor.

GoTriangle provides public transportation for the Raleigh-Durham-Chapel Hill area. This includes “regional bus and shuttle service, paratransit services, ridematching and vanpools; commuter resources and an emergency ride home program.” Learn more about their efforts to help commuters during a rapidly growing time in North Carolina.

The Artwork

The two pieces we created involved 4 colors of moss, 42 individual triangles, 2 walls, a traveling installer, and lots of love. In total, the two complete pieces covered a 6ft x 7ft wall and a 5ft x 7ft wall. From the start, the goal was to bring the GoTriangle logo to life. We looked at other marketing efforts they were making in the community in order to retain brand standards, but knew that there would be some restrictions on what we could do because we work with Moss – aka nature. However, the end result turned out not only on-brand, but looking awesome in the space.

The best part about these custom pieces is that we are able to provide a green element indoors without any maintenance. That means no need for a water source, drainage, a light source, or anyone to tend to the plants. By using preserved moss, we bring 100% real plants into a corporate office space and alleviate the headache.

GoTriangle branding

Logo and marketing inspiration for custom Moss Art walls by #thesavageway.

Moss colors #thesavageway

Different moss colors for GoTriangle Moss Art by #thesavageway

Green moss colors the savage way

Up close view of the triangles by #thesavageway

GoTriangle Moss Art different green shades

It is all in the details for this custom GoTriangle Moss Art.

Office Decor GoTriangle Moss Art

Hallway view of our art in GoTriangle headquarters in Durham, NC.

To say that we are proud of this installation is an understatement. We were presented with a challenge and through ingenuity, we were able to create something that will stand the test of time. (Our team even had a little fun when installing the triangles – Check out this video. “They’re light green, they’re dark green, they’re lime green, they’re every color green”….. 🙂

Clean Graffiti for Piedmont Opera, Pirates of Penzance

Clean Graffiti for Piedmont Opera, Pirates of Penzance

Sidewalk Message Pirates of Penzance

Clean Graffiti for Piedmont Opera, Pirates of Penzance showing in Winston-Salem, NC

We had the honor of creating some Clean Graffiti for Piedmont Opera in Winston-Salem, NC. The reverse graffiti was used to help promote an upcoming show, the Pirates of Penzance. The show is running this Friday, March 23 at 8pm, Sunday, March 25 at 2pm, and Tuesday, March 27 at 7:30pm at The Stevens Center of the UNCSA (405 4th St NW Winston-Salem, NC 27101). Tickets & additional information can be found here.

Our Clean Graffiti was used as an alternative to other outdoor advertising options. It’s different, eye-catching and co-friendly. We use a specialized stencil & high-pressure water to make a contrast in the dirt. The message that is left behind is not only highly-targeted, but it is a beautiful contrast in mother nature.

Winston Salem Clean Graffiti

Winston-Salem, NC saw some fresh Clean Graffiti for Piedmont Opera, Pirates of Penzance.

Clean Graffiti for Piedmont Opera Winston Salem

Piedmont Opera uses Clean Graffiti to promote an upcoming show. #thesavageway

Pirates of Penzance Reverse Graffiti

Tickets for the show are still on sale. Check out Pirates of Penzance at the Piedmont Opera this weekend.

We love the city of Winston-Salem and have had the privilege of doing some great Clean Graffiti projects there; The OrthoCarolina Free Workout and mammogram reminders for Novant Health to name a few. This Piedmont Opera job allowed us to promote the arts (and we absolutely love that!). If you go see the show this weekend, keep an eye out for our Clean Graffiti skull & crossbones around town.

New Market for Clean Graffiti, New Orleans

New Market for Clean Graffiti, New Orleans

Reverse Graffiti New Orleans

Clean Graffiti, New Orleans, LA for Truly Good Foods. #thesavageway

New Market for Clean Graffiti, New Orleans

As a company, we have done Clean Graffiti work in over 50 cities, including New York, Boston, Portland, Vancouver, Richmond and all over North Carolina. We are on a mission to bring our innovative marketing tactic to more cities and more clients. So when we got the call to travel to Louisiana for a new job, we were elated. A new market opened up for Clean Graffiti, New Orleans.

We partnered with Truly Good Foods, a women-owned business specializing in snack foods, to help promote one of their clients at a food show. Buffalo Nuts was exhibiting at the NOLA Convention Center for the 2017 PMA Summit and they wanted to stand out from all of the other participants. Enter Clean Graffiti.

Our Clean Graffiti spots are eco-friendly messages using only dirty concrete and high-pressure water. Yep – it’s just water. We put down the reverse graffiti spots around all of the hotels and main thoroughfares where the conference attendees would be going. These ten spots had the message, “ Snack Bold.” @TrulyGoodFoods PMA Booth #4008. “Snack Bold” is not only Buffalo Nuts tagline, but it was eye catching on the ground. The Clean Graffiti message also indicated their social media handle and location in the Convention Center. Using Clean Graffiti for a Trade Show Convention was a great guerrilla marketing tactic for the retail company.

New Orleans Street Ads

New Orleans was the perfect city for Clean Graffiti. #thesavageway

Clean Graffiti in New Orleans, LA

New Orleans, a city with great dirt for Clean Graffiti. #thesavageway

This was the first trip to New Orleans for both of us (personally or professionally). And talk about a city with some history. We loved walking around the Garden District, Frenchmen Street, seeing all of the random parades and just taking in all of the historic sites. The first thing we said when we arrived in the Central Business District was, “ Holy crap New Orleans has some good dirt!!” (seems like a random fact to notice, but in our line of work, we are always on the lookout for beautiful, dirty cities.

New Orleans is proving to be hot market for us and our Clean Graffiti adventures. We look forward to continuing to bring our unconventional marketing tactic to The Big Easy.

#thesavageway in New Orleans, LA

See you soon New Orleans! Love, #thesavageway