Photography. There truly is an art to taking a photograph. Your professionals have gone to school and studied the craft for years to master this art – and it shows. But, in this day in age, most people have a smartphone with a built-in powerful camera. The opportunity to take a beautiful photo is just a finger tap away.
Here at #thesavageway, we watch social media all day long and we notice photos. Some are high quality and creative while others are out of focus or have terrible lighting. We know that not everyone is a professional photographer, but there really is no reason to have a blurry photograph let alone post it to your Facebook page. Knowing how to use your phone’s camera is one of the first things that we teach our clients.
When we are not teaching how to focus on an iPhone, we watch the photo trends (yes, there are trends) as we are scrolling through our news feeds. The easiest portal to analyze is the visually driven Instagram. Past trends that we love include the personal point of view that traveller @MuradOsmann does so well.
We also adore the Where’s Waldo angle of @AndrewKnapp who finds a way to add his dog Momo in every picture.
One of the photo trends we love these days is the foodie “aerial view.” This bird’s-eye view allows the audience to appreciate the overall scene and gives a different angle of food.
A few of the Instagram accounts that do this overhead view very well are national accounts @SweetGreen and @ThugLifeForevs .
Left: SweetGreen Right: ThugLifeForevs
Locally we appreciate what the guys at @ThePlaidPenguin are doing and love how @KeiaIsHungry utilizes this angle.
Left: The Plaid Penguin Right: Keia Mastrianni
These images always get us to stop scrolling and look. They are clever and memorable. Exactly what a photo on Instagram is supposed to do. This bird’s-eye view is a great way to showcase food pictures. It shows the beauty of food that a close up doesn’t always capture. Photo trends come and go, as all trends do, but a quality picture lasts forever.
