UNC Charlotte, which happens to be Torrie’s alma mater, has been introduced to Clean Graffiti in the past. OrthoCarolina ran a campaign during the inaugural Charlotte 49er Football season in 2013. Recently, #thesavageway had the opportunity to re-visit the campus for another Clean Graffiti initiative. We worked with The Edge University Walk to highlight the UNCC Alumni Tailgate Village – (The Alumni Tailgate Village is located directly across the street from Lot 19 at the corner of Cameron Blvd and Craver Road, near the tennis courts once you’re on campus).
Our reverse graffiti was to bring attention to the newly established Hauser Alumni Pavilion. We chose locations surrounding campus where people would be walking to the games as well as highly trafficked parking areas.
When you’re on campus for the Charlotte 49ers vs. Southern Miss Golden Eagles Homecoming Game on Saturday, October 24, keep your eyes out for these Clean Graffiti spots! Take a picture and let us know by using the hashtag #49erAlumni & #thesavageway!