by thesavageway | Jul 25, 2014 | community
Calling all NoDa neighbors! The inaugural NoDa Neighborhood Veggie Swap is happening this Saturday, July 26 in the gravel parking lot behind Smelly Cat Coffeehouse.
Do you grow a garden with an abundance of one or two kinds of vegetables? Want to see all of those tomatoes or peppers go to good use? Come out from 9am-2pm with your extra vegetables and swap with your neighbors.
Local urban farmers Scott & Joey from Linwell Farms NoDa will be on hand with a bunch of Malabar spinach, mint, lemongrass, sweet potato greens and a variety of hot peppers!
Organizers are hoping to make this a monthly event that brings the neighbors together and builds a sense of community in NoDa.
Don’t have a garden? No worries, everyone is welcome to attend! There will be lots of community activities happening including food truck Boone’s Bar-B-Que Kitchen serving up tasty food, a cold brew coffee & tea table from Smelly Cat, local honey vendors and more!
This is the perfect accompaniment to the already existing NoDa Farmers Market that happens every Saturday from 10am-2pm at The Evening Muse / The Daily Press . There is nothing better than local food and good coffee to bring people together.
Come out on Saturday for an awesome NoDa afternoon and share the vegetable love!
by thesavageway | Mar 12, 2014 | services
Gourmet Grilled Cheese on wheels. Yes, we will say it again, Gourmet Grilled Cheese! We fell in love with Papi Queso Truck not just for the melted cheese sandwiches he pumps out of his incredibly busy Charlotte Food Truck, but for the fun, creative brand that Papi Queso became.
We started working with owner Brian Stockholm, Papi Queso himself, before that grill was ever heated up. Brought on to manage the grand opening and teach how to effectively use social media, we ended up learning so much more! We were not only diving into our second real client, but an entire new industry – Food Trucks. Now this was in 2012 when the food truck boom had not yet hit the Queen City in a major way. But as all of you Charlotteans know today food trucks are incredibly popular; Hello Food Truck Friday!
This client taught us so many things, one of the most important being that we TEACH social media, we do not aim to execute long term. The mobile food truck industry is prominent online, especially Twitter, and we knew that Brian and his staff would have to OWN their accounts. There was no way that Papi Queso’s social media could be authentic by posting from afar – so we taught.
Twitter became the go-to for Papi Queso to let fans know where they were going to be located. This also became the real time communication between Brian and his fans! You can keep up with him here: https://twitter.com/papiquesotruck
Once PQ was up and running, we continued our contract to hone in on his branding and develop creative content. We worked with Papi Queso through his first year to ensure that the fun, “cheesy” branding came to life.
One of the reasons that we enjoy working with small businesses is that we are able to work hand-in-hand with the owner and help their vision come to life. Working with PQ was a great marriage for both companies; Brian was able to focus on running his food truck on all levels and we were able to be creative behind the scenes and create an online presence for Papi Queso.
Nothing but #CheeseLove! #thesavageway
