UNC Charlotte: #NinerNationGives Moss Art

UNC Charlotte: #NinerNationGives Moss Art

Custom Moss Art for 49er Annual Giving #NinerNationGives

We’ve had the pleasure of working with the University of North Carolina at Charlotte for several years now. In fact, between the 49er Alumni crew and the Belk College of Business, we’ve completed five Clean Graffiti campaigns since 2013. Amazing! Their support is so appreciated.

Here you can check out some of that past work: Belk College of Business #UNCCBizSelfie, Belk College of Business $20k Salary Bump, Belk College of Business What’s Your Next Step, 49er Alumni Norm Niner Nation Gives, 49er Alumni Pride scavenger hunt.

#NinerNationGives
The Annual Giving sector of the University has a campaign called #NinerNationGives. This annual fundraiser is a huge way to support the University and all of the Alumni programming. For this 4th year, we were brought in to create a custom piece of Moss Art that travelled to a few University events around Charlotte.We love that this moss is functional art. Since it is a hashtag, people know that the goal is to post pictures to social media using that saying. Not only was this creative marketing a success, it was fun to see our artwork pop up at different events around town.

Moss Facts: This Moss Art piece is  36” x 36,” routed and filled with forest green moss, and made with lots of love.

Large white board, routed and filled with green moss creating the phrase #NinerNationGives

Custom Moss Art for UNC Charlotte Alumni Association by #thesavageway.

UNC Charlotte mascot poses with large Moss Art piece on campus.

Norm the Niner, mascot of UNC Charlotte, poses with the Moss Art that #thesavageway created.

Smiling group with the Niner Nation Gives

Director of Athletics, Mike Hill (center), along with other 49er Alumni gather around the #NinerNationGives Moss Art.

Smiling woman next to custom Moss Art

One of our biggest supporter, Amy Jolly, poses with our Moss Art for UNC Charlotte.

Four women with the Niner Nation Gives Moss Art.

We love the Niner Nation crew!

We LOVE the 49er Alumni crew and look forward to our next project with UNC Charlotte.

I Stand for Pizza: Brixx Pizza Clean Graffiti Campaign

I Stand for Pizza: Brixx Pizza Clean Graffiti Campaign

Brixx Pizza is a Charlotte staple. In fact, the first Brixx Wood Fired Pizza opened in 1998 in the historic Dilworth neighborhood. Between their wood-fired oven to the fresh ingredients, it’s no wonder that the demand for Brixx now has them in more than 30 locations all over the Southeast.

In order to honor their 20th Anniversary, the Brixx team chose to partner with us on a fun Clean Graffiti campaign. We knew we wanted to create a design that truly spoke to the pizza lovers of the world and we knew in order to do that we needed to bring in a local artist to assist. Mike Wirth, founder of Talking Walls CLT and member of Southern Tiger Collective, helped us to create the “I Stand for Pizza” stencil. We created a fun piece of street art that not only represented our client but that also was fun for passersby.

reverse graffiti of a pizza on the sidewalk for Brixx Pizza

Brixx Pizza Clean Graffiti in Charlotte, NC. #thesavageway

pressure washed pizza celebrating Brixx Pizza on the sidewalk.

Brixx Pizza celebrated their 20th Anniversary with this fun Clean Graffiti campaign: I stand for pizza.

Clean Graffiti for Brixx Pizza on the street corner.

Clean Graffiti is an eco-friendly form of advertising. It’s just water!

You have to remember that we are working with Mother Nature on all of these Clean Graffiti campaigns. The means that we are working with the contrast of dirt and high-pressure water. It’s amazing how different each sidewalk square is and just because something looks to be dirty, it doesn’t mean it actually is dirty. That is another factor that goes into every #thesavageway Clean Graffiti campaign, we land survey and study not only the popular walking areas of a target market, but the dirt levels too!

Brixx Pizza celebrated their 20th(!!!) year in business. That’s incredible. We had the pleasure of dining there not too long ago and enjoyed vegan pizza, gluten-free crust and a filling salad. And this Charlotte unicorn of a business makes some delicious food.

Delicious pizza topped with fire rosted tomatoes, artichokes, banana peppers and fresh argula.

Close up of a vegan option pizza at Brixx Pizza.

friends eating at a pizza place.

New Gluten-free cauliflower crust available at select Brixx Pizza locations.

It is the highest compliment when a client trusts us in our craft. The Brixx team let us be creative and pitch them some wild ideas before landing on this finished product. We are grateful for the opportunity to work with such good people and hope to do it again in the future!

Gym, Coffee and Moss Art

Gym, Coffee and Moss Art

Urban MVMNT/Southend Grind use Moss Art to bring life to the lounge area of their LoSo Gym

Exercise, coffee and creating Moss Art are a few of our favorite things. When the guys at Urban MVMNT & Southend Grind Coffee called us to help them with a Moss Art piece, we knew that it was going to be awesome. However, we had no idea that after brainstorming with them, that we would be creating an 8 foot wide abstract map of the city.. in moss!

Urban MVMNT is located at 255 Clanton Rd. Their space is gorgeous. From the state-of-the-art functional fitness gym to the modern coffee shop, they did not spare any detail. We were brought in to bring some greenery to the centrally-located lounge area. Our moss was a great solution since our preserved plants do not require any sunlight or watering. It was the perfect solution for this interior space. Our Moss Art map adorns the left side wall, overlooking the windows to the gym.

This piece turned into an interpretation of the LoSo area map. The “islands” of moss represent the land and the space where the wall pops through are the streets of Charlotte. We brought in our wood partners, 8lincoln30, to help us create the backing for this massive piece. Jeremy & Jason Calamusa (yes, they are brothers), also assisted with the installation of the art.

At the time of our installation, they were still finalizing all of the other new additions to the lounge area. But we saw the plans… it’s going to be GORGEOUS! So do yourself a favor and stop into their space and have a look around. You can stop in anytime, grab a coffee and hang out in the lounge. (note: you do not have to be a gym member to enjoy this gorgeous space in Charlotte)

 

pieces-of-moss-covered-wood-for-an-art-install

Moss Art pieces made by #thesavageway.

two men measuring for the installation of moss art

The lounge area of Urban MVMNT / Southend Grind Coffee gets a makeover. #thesavageway

two men use a nail gun to secure moss art to a wall

Our partners, 8lincoln30, help install the Moss Art wall at Urban MVMNT / Southend Grind Coffee.

blonde woman, the founder of #thesavageway, installs the final moss piece of an installation.

#thesavageway founder, Torrie Savage, installs the last piece of moss at Urban MVMNT.

Two men stand in front of a Moss Art wall made by #thesavageway.

Southend Grind owner, Fredric Nordoff (left), and Urban MVMNT owner, Stuart Brauer, stand in front of the Moss Art wall in their lounge.

Carolina Hurricanes Use Clean Graffiti to Spread Awareness

Carolina Hurricanes Use Clean Graffiti to Spread Awareness

Reverse Graffiti for the Carolina Hurricanes was put down in Raleigh, Durham and Charlotte to kick off the NHL season

Our Clean Graffiti work has allowed us to work with some amazing clients. From healthcare leaders to nonprofit organizations, our clients run the gamut. However, anytime that we get the chance to work with a professional sports teams, we do a little dance.

RELATED: Carolina Panthers Clean Graffiti and Panthers Return with Greg Olsen Clean Graffiti campaign

The Carolina Hurricanes are a professional hockey team here in North Carolina. Their games are a ton of fun to watch. When they approached us to create a Clean Graffiti campaign for their 2018/2019 NHL Season, we knew that it would create a buzz.

We took their key phrase “Take Warning” along with their icon and made a specialized stencil that we then pressure washed onto the sidewalk. This creative message is not only eye-catching and unexpected, but it is eco-friendly. IT’S. JUST. WATER.

two pairs of feet standing over a message that has been cleaned onto the sidewalk that reads "Take Warning. 10-4-18" with the Carolina Hurricanes icon.

Clean Graffiti for Carolina Hurricanes for the 2018/2019 season.

reverse graffiti for carolina hurricanes

Reverse Graffiti for NHL ‘s Hurricanes in Raleigh, NC.

Clean graffiti for the NHL's Carolina Hurricanes

Take Warning – The Carolina Hurricanes use Clean Graffiti to spread awareness about the season.

There is still time to catch a game or two this season. Check out the full Hurricanes schedule here.