by thesavageway | Jan 4, 2023 | clean graffiti, moss art, Uncategorized
Hello 2023! There is a genuine excitement and readiness that comes with the beginning of the year. The energy is palpable. I know The Savage Way team was lucky enough to take the holiday break to relax, spend time with friends and family and reflect on the previous year.
2022 HIGHLIGHTS
- 10 Year Anniversary: how is that even possible, but we celebrated our decade in business. The amount of love that we felt from our clients, friends and family was extraordinary. It was the perfect moment to celebrate what we’ve accomplished and ignite a new passion for 2023.
- 1 Year in our new Warehouse Studio!
- Tons of new Clean Graffiti clients & we traveled to San Francisco, CA, and Racine & Kenosha, WI this year!
- Over 80 Custom Moss Art projects including installations in Credit One Stadium in Charleston, Truist Headquarters in Uptown Charlotte, Keller Williams Chattanooga, TN, and many more.
- Introduced our Moss Art Rental Walls. (reach out to us for more info!)
- Welcomed 5 new Moss Artist team members! Plus brought on some amazing contractors for Graphic Design, Sign making / Vinyl Printing and installations.
- Had our first year of The Savage Way Shop! Big things to come here.
- Launched our Email Blast! Sign up here.(just scroll to the footer!)
- Featured in the Mint Museum Uptown Charlotte for the Yasuke: A Hidden Ronin Exhibition.
- Featured in Home Design & Decor Magazine!
The Savage Way has big visions for our future. We are constantly improving, innovating and finding ways to reach new levels. We push ourselves in both Moss Art and Clean Graffiti. Here is a glimpse into these two sectors and what we are calling-in for the next 365 days.
MOSS ART
Moss Art / Biophilic design is huge in the design world and we are grateful to be a big part of it. Our experience and creativity help to make us a go-to, local source for preserved green walls. In addition to the green walls, acoustic panels, and logos that we are known for, we are pushing the line with our integration of paint and moss. Our incredible team of artists collaborate on ideas and we CAN’T WAIT to bring some new styles and lines to our online shop this year.
CLEAN GRAFFITI
Clean Graffiti continues to be a sleeper horse for marketing and advertising companies across the country. Our eco-friendly sidewalk messaging is the perfect shake-up to the media buy. Clients are constantly asking for the next best thing, what else can they do beyond magazine ads, billboards, and digital ad buys. Clean Graffiti (aka Reverse Graffiti) allows the client to target their audience exactly where they walk everyday – the sidewalk. Everyone is looking down at their phone already, so what better way to reach them than to put a positive, fun, applicable message pressure-washed onto the dirty sidewalk?! It’s eye-catching, innovative and sure to spark a conversation. The beauty of working with The Savage Way on a guerrilla-style marketing campaign like Clean Graffiti, is that we’ve operated in 75+ cities across the United States. Our team is experienced, target-audience focused and a breeze to work with.
THINGS ARE LOOKING UP
2023 is going to be full of creative energy. We all feel that we are just scratching the surface with some of our offerings. Our heads will be down working, researching, and finding new ways to integrate into the art and marketing scene. If you, your company or clients are looking for a new, creative approach to get your name out – either with a preserved moss branded logo, or sidewalk ads – The Savage Way is the team for you! Reach out to us at [email protected] to start the conversation.
Happy 2023!!
by thesavageway | Sep 22, 2022 | moss art
NoDa Canteen is now open at Camp North End (1824 Statesville Ave, Charlotte, NC 28206). This tropical haven is the perfect addition to the area (and a mile from our studio!!). Canteen offers a gorgeous space that co-founders Scott Lindsley & Joey Hewell designed themselves to resemble both their other location, NoDa Company Store, and the jungle vibes of Bali, Roatán.
Torrie and I have known Scott & Joey for what seems like years now. Back when we did social media, we managed the NoDa Neighborhood Instagram and we able to feature all of the great work these two humans do for our city – Farmers Markets, opening the NoDa Company Store, Free Food Sundays and now NoDa Canteen! When they called and wanted a green wall we knew exactly what to make. Our lead Moss Artist, Ashley Schewzyk, put so much love and attention on this beauty.
Our green art is part of a floating wall, 15′ wide x 5 ‘h, flanked by gorgeous coral paint. We are OBSESSED with how this piece turned out. The lush ferns, foliage, mosses, mushrooms – all preserved mind you – are simply stunning. Check out this awesome reel from opening night.
Some of the awesome team of artists helping to being this piece to life (Back to Front: Molly Kennelly, Susannah Bryant, Ashley Schewzyk)
A little behind the scenes at the NoDa Canteen installation day.
GO SUPPORT
Canteen is now open at Camp North End. We are so grateful to Scott & Joey for trusting us to be a part of this magic. Go out and support! And if you ever want to meet up there – just hit us up! We’d love to come join for a drink… or two! 🙂
MENU: Local beer, wine, sangria and more. Snacks available too!
HOURS: Mo: closed | Tu: closed | We: 12P-9P | Th: 12-9p | Fr: 12P-10P | Sa: 11P-10P | Su: 11A-8P
by thesavageway | Jul 19, 2022 | moss art
We have the honor of being a featured artist in the Mint Museum Uptown! Gordon Holliday (@Roole.co) invited us to be a part of his show, Yasuke: The Hidden Ronin exhibit. Our Moss Art was a perfect addition to this eco-conscious, “art-full” experience. Check out all the details below on how you can view our work IRL.
Side Note: If you’ve been following us online for a long time and have yet to order a piece from us or see any of our work in real life, this is the PERFECT opportunity. Having a chance to view these piece away from a screen is a game-changer. Trust us… Moss Art is meant to be enjoyed in person – the dimension, the lush factor, the connection to nature – it is totally worth seeing!
Art Exhibit: Yasuke: The Hidden Ronin
About the Exhibit: The story of Yasuke is a fascinating story about the first black samurai. In understanding the history of traditional Japanese quilts, images of what Yasuke would wear in today’s modern times, inspired by contemporary fashion elements, were developed. In an effort to incorporate more sustainable methods of creation, donated, reworked, and up-cycled leftover materials were used to create this exhibition. Utilizing the traditional Japanese quilting style of Sashiko and Boro, 10 modern kimonos were created to honor the intersection of African and Japanese cultures through Yasuke.
Artists on Display: The Savage Way, Breonna Collier, Cordrell Colbert/ JMPCUT, Daremen Jones, Fart.PDF, CHEEKS.CLT, BRUTALBLOOM, JUS10, MAUVEOSHUN, Garreth Doug, Justin Hicks, Wabwilam Mugala, and Demarc Ramanand.
Dates: July 8, 2022 – to September 15, 2022.
Location: The Mint Museum Uptown (500 S Tryon St, Charlotte, NC 28202), Level 5
Hours: Open to the Public during Museum Hours:
- Sunday: 1-5pm
- Monday: Closed
- Tuesday: 11am-6pm
- Wednesday: 11am-9pm (Free from 6-9pm)
- Thursday: 11am-6pm
- Friday: 11am-9pm
- Saturday: 11am-6pm
How to get to the show:
1. Enter at the Mint Museum Uptown and make your way to reception.
2. Purchase your ticket. ($15 for Adults, Mint Museum Member always free, Kids 4 and under free)
3. Yasuke Exhibit with our Moss Art is located on Level 5. Your ticket gets you access to the entire museum with artists displayed on every floor, but we are only on Level 5.
All items are available for purchase. Here is a list of all of our work! Shoot us an email ([email protected]) with any questions, or simply purchase here at the shop link.
PIECE 1: Nature’s Power House (Lion): Size: 48″ x 48″, Price Point: $3150
PIECE 2: Growing Wild (Flower Circle): Size: 30″, Price Point: $1350
PIECE 3: Earth Renewed (Pole Circles): 8″ (qty 4): $150 ea, 12″ (qty 3): $200 ea, 18″ (qty 2): $275 ea
PIECE 4: Hope for the Future (Fern Circles) QTY: 6 (sold individually), Size: 24″, Price Point: $350 ea
PIECE 5: Free Spirit (Bohemian Floral Frame): Size: 24″ x 36″, Price Point: $1850
PIECE 6: She’s Bloomin’ (Vibrant Floral Frame): Size: 24″ x 36″, Price Point: $1750
PIECE 7: Showstopper ( Large Fern Frame): Size: 48″ x 60″, Price Point: $4400
by thesavageway | Apr 26, 2022 | moss art
Have you ever experienced our Moss Art on a beautifully painted mural? Well, that is exactly what we did with our recent Moss Art project, and we are nothing short of in love with how the final product turned out. Que Chula Craft Tacos & Tequila Bar is a Mexican restaurant located in Chapel Hill, NC. They specialize in drawing flavors from traditional Mexican dishes & adding a modern twist to showcase the overall versatility of Mexican food. With this modernized take on traditional recipes, Que Chula needed the atmosphere to match. That’s where The Savage Way steps in!
With The Savage Way x Que Chula collaboration, we created a custom Moss Art piece, and placed it on top of an already existing floral mural. We used a style called routed & filled when creating the outline of the “Que Chula” sign, and filled it with our preserved Reindeer Moss. Our overall approach was to not only contribute to an eye-catching, Instagrammable wall, but make it into a great branding opportunity as well. We love the end result, as it brings greenery inside the establishment without the maintenance.
Moss Art is a great option for restaurants and bars across the country. Since all of our plants are preserved, there is no need for maintenance. That means no water, no sunlight and no green-thumb required. From logos to partition walls, Moss Art allows restaurants to elevate their interior design and create a unique vibe.
Check out Que Chula on Instagram & make sure to stop by and experience the amazing culture, delicious food, and a beautiful atmosphere next time you’re in Chapel Hill.
by thesavageway | Feb 9, 2022 | clean graffiti, moss art
HELLO! WE ARE THE SAVAGE WAY.
We wanted to take a moment to reintroduce ourselves. We’re The Savage Way – a woman owned & led team of artists, marketers and creatives. We have been busy over the past few years and wanted to share some updates.
2021 COMPANY FAST FACTS
- Moved our studio to a 4,500 sqft warehouse in Charlotte, NC
- Rebranded & relaunched thesavageway.com
- Entered 7 new markets for Clean Graffiti including LA, Austin & Cleveland
- Began creating large scale Fern Frames for residential and corporate clients
- Launched our Moss Art Online Shop
- First Art show at The Brooklyn Collective
- Welcomed 7 new team members
For those of you new here, we exclusively do two things – Moss Art and Clean Graffiti.
MORE ABOUT CLEAN GRAFFITI
Clean Graffiti, aka reverse graffiti, is an outdoor advertising campaign that is innovative, eco-friendly and a great way to capture the attention of your target market where they walk – the sidewalk. And best of all, it’s created using just water – no paint, no chemicals, just water. Our advanced stencil technology allows us to maintain brand standards for some of the biggest brands – The Rolling Stones, NFLs Carolina Panthers, major healthcare companies and more.
2021 CLIENTS
Our clients took us across the country for these eco-friendly advertising campaigns including Los Angeles, CA, Austin, TX and Cleveland, OH!
- Talkspace in Austin & Los Angeles
- Rolling Stones / Tepper Sports & Entertainment
- Multifamily Apartments: Northwood Ravin (multi-city), Cortland Apartments in Texas
- Cacti Launch for Anheuser-Busch
- Public Health: Anti-Gun violence campaign with Meck County/Novant Health/Atrium Health, HIV Prevention for MetroHealth in Cleveland, OH
- Carolina Panthers
- Pendleton Whiskey / French West Vaughn
- Non Profits: Hue House / Digital Navigators, Pat’s Place, Isabella Santos Foundation
- High Point Furniture Market Major NC Event
- Immersive Van Gogh Exhibit
- Local Businesses: Planet Fitness, Skydive Carolina, Plumped CLT, Carolina Pharmacy
- And many more
NO MAINTENANCE MOSS ART
Our moss offerings have evolved from reindeer moss logos to now creating large scale installations, interior design elements, sound-absorbing panels, incorporating neon signs, etc. We work hand-in-hand with Architects, General Contractors, Millworkers and Business Owners to bring the vision to life. Moving to our new studio has increased our capacity 10 fold and we are excited to be taking on more and more projects at large scale.
2021 CLIENTS
- Architecture Firms: BB+M Architecture, Perkins Eastman
- Designers: Southpark Interiors, Free Space Design, Design Bar, Cline Design, Urban Design Partners, Liquid Design
- Contractors/Sign Companies: Onsite Millworking, Southwood, Warco Construction
- Multifamily: Northwood Ravin, Wood Partners, Alta Wren, Alta Davis, Greystar Apartments
- Other Businesses: Bank of America Corporate HQs, Carolina Sports Clinic, Clariant Corporation, UNC Charlote
- Private Collectors
- Pop Art Collaborations with Jen Hill, Cheeks
- And many more
OH YEAH, WE LAUNCHED AN ONLINE SHOP!
Lastly, we launched our online residential Moss Shop in December 2021. We have been asked for years by customers, fans and friends to offer a residential line of Moss Art and we finally did! You can now buy 8 different and unique Moss Art products for your home – from a Mood bowl or colorful Hamsa to merchandise. Check out everything at shop.thesavageway.com. We will be dropping new collections and artwork periodically, so be sure to sign up for our email blast to stay in the know.
As The Savage Way continues to grow in both our Moss Art and Clean Graffiti offerings, we just want to take a moment of gratitude. We are so excited about this company we have created, the amazing women we have on the team and the fact that we get to play in Mother Nature all day. Seriously, it is a dream we’ve cultivated over the years and we are so proud. So here’s to good dirt, lots of moss and tons of laughter in the year ahead. Hit us up with any questions.
