by thesavageway | Feb 9, 2022 | clean graffiti, moss art
HELLO! WE ARE THE SAVAGE WAY.
We wanted to take a moment to reintroduce ourselves. We’re The Savage Way – a woman owned & led team of artists, marketers and creatives. We have been busy over the past few years and wanted to share some updates.
2021 COMPANY FAST FACTS
- Moved our studio to a 4,500 sqft warehouse in Charlotte, NC
- Rebranded & relaunched thesavageway.com
- Entered 7 new markets for Clean Graffiti including LA, Austin & Cleveland
- Began creating large scale Fern Frames for residential and corporate clients
- Launched our Moss Art Online Shop
- First Art show at The Brooklyn Collective
- Welcomed 7 new team members
For those of you new here, we exclusively do two things – Moss Art and Clean Graffiti.
MORE ABOUT CLEAN GRAFFITI
Clean Graffiti, aka reverse graffiti, is an outdoor advertising campaign that is innovative, eco-friendly and a great way to capture the attention of your target market where they walk – the sidewalk. And best of all, it’s created using just water – no paint, no chemicals, just water. Our advanced stencil technology allows us to maintain brand standards for some of the biggest brands – The Rolling Stones, NFLs Carolina Panthers, major healthcare companies and more.
2021 CLIENTS
Our clients took us across the country for these eco-friendly advertising campaigns including Los Angeles, CA, Austin, TX and Cleveland, OH!
- Talkspace in Austin & Los Angeles
- Rolling Stones / Tepper Sports & Entertainment
- Multifamily Apartments: Northwood Ravin (multi-city), Cortland Apartments in Texas
- Cacti Launch for Anheuser-Busch
- Public Health: Anti-Gun violence campaign with Meck County/Novant Health/Atrium Health, HIV Prevention for MetroHealth in Cleveland, OH
- Carolina Panthers
- Pendleton Whiskey / French West Vaughn
- Non Profits: Hue House / Digital Navigators, Pat’s Place, Isabella Santos Foundation
- High Point Furniture Market Major NC Event
- Immersive Van Gogh Exhibit
- Local Businesses: Planet Fitness, Skydive Carolina, Plumped CLT, Carolina Pharmacy
- And many more
NO MAINTENANCE MOSS ART
Our moss offerings have evolved from reindeer moss logos to now creating large scale installations, interior design elements, sound-absorbing panels, incorporating neon signs, etc. We work hand-in-hand with Architects, General Contractors, Millworkers and Business Owners to bring the vision to life. Moving to our new studio has increased our capacity 10 fold and we are excited to be taking on more and more projects at large scale.
2021 CLIENTS
- Architecture Firms: BB+M Architecture, Perkins Eastman
- Designers: Southpark Interiors, Free Space Design, Design Bar, Cline Design, Urban Design Partners, Liquid Design
- Contractors/Sign Companies: Onsite Millworking, Southwood, Warco Construction
- Multifamily: Northwood Ravin, Wood Partners, Alta Wren, Alta Davis, Greystar Apartments
- Other Businesses: Bank of America Corporate HQs, Carolina Sports Clinic, Clariant Corporation, UNC Charlote
- Private Collectors
- Pop Art Collaborations with Jen Hill, Cheeks
- And many more
OH YEAH, WE LAUNCHED AN ONLINE SHOP!
Lastly, we launched our online residential Moss Shop in December 2021. We have been asked for years by customers, fans and friends to offer a residential line of Moss Art and we finally did! You can now buy 8 different and unique Moss Art products for your home – from a Mood bowl or colorful Hamsa to merchandise. Check out everything at shop.thesavageway.com. We will be dropping new collections and artwork periodically, so be sure to sign up for our email blast to stay in the know.
As The Savage Way continues to grow in both our Moss Art and Clean Graffiti offerings, we just want to take a moment of gratitude. We are so excited about this company we have created, the amazing women we have on the team and the fact that we get to play in Mother Nature all day. Seriously, it is a dream we’ve cultivated over the years and we are so proud. So here’s to good dirt, lots of moss and tons of laughter in the year ahead. Hit us up with any questions.
by thesavageway | Nov 11, 2021 | moss art
When we have the chance to create not one but three Moss Art pieces for a company like Lending Tree, you know we are doing a happy dance. Not just because of the work, but because this company sees the value in bringing plants/moss into a workspace. It truly transforms a space.
Moss Art is a perfect way for companies to bring a green, plant element inside without any of the maintenance. Don’t get us wrong, we LOVE plants and know that there is certainly a place for them in the workplace, but our Moss Art is such a great alternative because it requires zero maintenance. None! No water, sunlight or drainage required during buildout. No expensive ongoing maintenance packages. All of our moss is real, it is just preserved. It truly is a thing of wonder.
Now back to that company and this amazing job we’re talking about – Lending Tree! Lending Tree is “an online loan marketplace for various financial borrowing needs including auto loans, small business loans, personal loans, credit cards, and more….Together, these services serve as an ally for consumers who are looking to comparison shop among multiple businesses and professionals who will compete for their business.” (Lendingtree.com) They recently opened their new corporate headquarters in the Historic South End neighborhood of Charlotte, and this space is gorgeous! Their incredible team included Southwood Corporation who handled all of their signage and brought us into the equation.
We were hired to create three custom Moss Art pieces for the space, each unique in their concept and design. The first was the Lending Tree Logo made in preserved reindeer moss. We were able to use a variety of colors to complement the brand colors as well as the interior design.
The second piece was an homage to the Queen City. A 4’ tall CLT with the Lending Tree Leaf also made of preserved reindeer moss. This lichen is great because it offers beautiful coloring as well as sound absorption properties.
The third piece was a 10’ wide x 9’ tall “Breathe” wall made with preserved sheet/flat moss, Mood/pillow moss and reindeer moss. The moss was placed within a structure that Southwood Corporation built. The grandeur of the Moss Art is what stuck with us. It is simple yet so impactful.
Congrats to the Lending Tree team on the new office. And thank you for embracing our fun, custom art as a part of your interior design package. Learn more about our offerings and how we can bring some life into your work environment
by thesavageway | Feb 25, 2020 | moss art
We had the pleasure of creating four Moss Art Walls for Bank of America Corporate Center in Uptown Charlotte. Each wall incorporated three shades of preserved reindeer moss, creating a unique green element in this corporate office setting.
The collaboration for these maintenance-free plant walls came from Little Diversified Architectural Consulting, an international architecture and design firm, as well as a talented team of millworkers at Onsite Woodwork Corporation. The four moss art walls had to be able to uniquely stand on their own and at the same time create a cohesive look across the Bank of America floor. We are obsessed with how these dimensional walls turned out.
#thesavageway owners pose in front of Moss Art Walls at Bank of America Corporate Center in Uptown, Charlotte.
It’s all in the details – multi-colored reindeer moss with different dimensions.
New redesign of the BofA Corporate Center 55th Floor in Charlotte, NC.
Meet the Greenway Moss Art Wall in the BofA 55th Floor office space.
The Plaza Moss Art Wall created by #thesavageway for Bank of America Corporate Center.
This Moss Art is called “The Park” and it requires no-maintenance.
The fourth Moss Art Wall for BofA is called Courtyard.
The use of biophilic design in the office setting not only is aesthetically pleasing, but it brings a calm element to workers. Biophilic Design is a concept used within the building industry to increase occupant connectivity to the natural environment through the use of direct nature, indirect nature, and space and place conditions. Our Moss Art is the perfect way to bring this concept to life. The beauty of our work is that it brings that natural element inside without all of the hassle. Our moss requires no water source, no sunlight and no expensive ongoing maintenance. Just hang it and enjoy!
These four Moss Art Walls, named The Plaza, Greenway, Park and Courtyard, had some varying levels of moss to showcase dimension in the design. Our green plant walls were part of a larger renovation for the Bank of America Corporate Executive Suite. This work can be found in Charlotte, NC.
by thesavageway | Jul 3, 2019 | clean graffiti
We had the joy of creating a really cool Moss Art wall for our client, Collective NoDa. This was the first (of many) huge art installations that we’ve done. Our friends at Southpark Interiors wanted us to create something epic for their common area. The best part about working with this interior design team is that they allow our creativity to flow. Our imagination can run wild because we do not have hard parameters set or a mold we have to fit into. They graciously gave us a 18′ wide x 13′ tall wall to play with and boy did we have fun!
Collective NoDa is an apartment complex that highlights so many amazing local artists and is one of the most vibrant places we’ve ever walked into. So of course, our brains wanted to incorporate as many colors as possible for this commissioned piece. We played off of some of the other geometric patterns found around The Collective, and created a one-of-a-kind pop-art Moss Wall.
Getting ready for install day! See you soon Collective NoDa.
Pop Art made with Moss. #thesavageway
It’s install day for this 18′ x 13′ Moss Art wall.
Torrie Savage & Paula Bartlett, #thesavageway owners, on site for the moss wall install.
It’s all in the details. Moss Art by #thesavageway.
All the colors of moss for this luxury apartment in NoDa, Charlotte, NC.
Pop Art Moss Wall by #thesavageway
Modern common area in Collective NoDa.
This piece had 21 geometric shapes, some fitting together and some wild and free on the wall. We LOVE the end result and how Southpark Interiors has decorated the entire space. Want to stop by and see the work or learn more about Collective NoDa? Check out their website.
by thesavageway | Feb 1, 2019 | moss art
Urban MVMNT/Southend Grind use Moss Art to bring life to the lounge area of their LoSo Gym
Exercise, coffee and creating Moss Art are a few of our favorite things. When the guys at Urban MVMNT & Southend Grind Coffee called us to help them with a Moss Art piece, we knew that it was going to be awesome. However, we had no idea that after brainstorming with them, that we would be creating an 8 foot wide abstract map of the city.. in moss!
Urban MVMNT is located at 255 Clanton Rd. Their space is gorgeous. From the state-of-the-art functional fitness gym to the modern coffee shop, they did not spare any detail. We were brought in to bring some greenery to the centrally-located lounge area. Our moss was a great solution since our preserved plants do not require any sunlight or watering. It was the perfect solution for this interior space. Our Moss Art map adorns the left side wall, overlooking the windows to the gym.
This piece turned into an interpretation of the LoSo area map. The “islands” of moss represent the land and the space where the wall pops through are the streets of Charlotte. We brought in our wood partners, 8lincoln30, to help us create the backing for this massive piece. Jeremy & Jason Calamusa (yes, they are brothers), also assisted with the installation of the art.
At the time of our installation, they were still finalizing all of the other new additions to the lounge area. But we saw the plans… it’s going to be GORGEOUS! So do yourself a favor and stop into their space and have a look around. You can stop in anytime, grab a coffee and hang out in the lounge. (note: you do not have to be a gym member to enjoy this gorgeous space in Charlotte)
Moss Art pieces made by #thesavageway.
The lounge area of Urban MVMNT / Southend Grind Coffee gets a makeover. #thesavageway
Our partners, 8lincoln30, help install the Moss Art wall at Urban MVMNT / Southend Grind Coffee.
#thesavageway founder, Torrie Savage, installs the last piece of moss at Urban MVMNT.
Southend Grind owner, Fredric Nordoff (left), and Urban MVMNT owner, Stuart Brauer, stand in front of the Moss Art wall in their lounge.
