by thesavageway | Jul 23, 2019 | moss art
Queen City Animal Hospital (QCAH) is one of the most modern and beautifully designed veterinary offices we’ve ever seen. By rehabilitating an old grocery store in the Belmont neighborhood of Charlotte, NC, the team behind QCAH has been able to preserve a bit of history while created a new and stunning space.
MOSS WALL
Our team was contracted to bring some greenery into the lobby space of this vet clinic. Through a collaboration between the interior designer, our creative team and our woodworkers, 8Lincoln30, we were able to create a one-of-a-kind Moss Art partition wall. And it is gorgeous!
This Moss Wall is double sided and framed so that every visitor gets the moss experience while they are waiting with their fur babies. 8Lincoln30 did a great job of creating the wood base and metal rods that hold the preserved moss. Beyond the visual look of the Moss Wall, our preserved moss has a natural sounds absorbing quality to help the acoustics in the room. And the best part – it requires no maintenance. There is no need to sunlight, drainage or water. The Moss Wall will maintain its beauty for years to come.
MOSS ART LOGO
We also had the opportunity to create a custom logo for Queen City Animal Hospital. We love the logo that their team created. It’s a great play on a dog’s paw print and the Queen City crown. By using our darker, forest green moss on the logo, we are able to balance out the greens in the space. We also love how the aluminum lettering turned out on the reclaimed wood wall. Seriously, this space has so many amazing design elements.
ABOUT THE ANIMAL HOSPITAL
Queen City Animal Hospital is now accepting patients of all kinds. They offer a ton of services, including wellness & preventative care, surgical services, exotic pet medicine, telemedicine, laser therapy and emergency care. Read more about it here. This location is perfect for anyone who lives in the Plaza Midwood, NoDa, Villa Heights, Belmont or Optimist Park neighborhoods. Give them a call. Your fur babies will be ever so grateful!
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by thesavageway | Jul 16, 2019 | clean graffiti
The Charlotte Hornets recently announced the launch of their esports brand and team: The Hornets Venom GT. The Charlotte Hornets affiliate team become the NBA 2k league’s 22nd franchise for the 2020 season.
We were so excited to help the Hornets Venom launch in the Charlotte market with the use of our Clean Graffiti. The day of the announcement, we executed 20 Clean Graffiti locations across the city to help bring awareness to this new brand. The locations we picked targeted the young, tech-savvy sports fans that hang out in popular areas – think breweries, coffee shops and hip neighborhoods. And the end result turned out great!
Reverse Graffiti for Hornets Venom GT is made using a stencil and high pressure water.
These eco-friendly messages were placed around Charlotte, NC to bring awareness to the NBA 2Ks newest team.
Find a Clean Graffiti spot in popular neighborhoods of the Queen City.
It’s just water. #thesavageway
In case you have no idea what we’re talking about, esports refers to competitive video games, usually involving multiple players. According to this Charlotte Observer article, “Esports have grown increasingly popular in recent years, especially with young sports fans. The global esports market this year is on pace to top $1 billion in revenue for the first time, according to industry analysis firm Newzoo. By 2022, the industry could reach $1.8 billion, the firm anticipates.” Learn more about NBA 2k and exactly what it is here.
This is a big deal for Charlotte and the esports community. We’re excited to watch this brand develop and grow as the season progresses. You can follow along the Hornets Venom journey by following them on Instagram, Twitter and Facebook.
And if you find a Clean Graffiti spot around town, snap a pic, tag @HornetsVenomGT and upload to Instagram. Who knows, you could win some fun swag!
by thesavageway | Jul 3, 2019 | clean graffiti
We had the joy of creating a really cool Moss Art wall for our client, Collective NoDa. This was the first (of many) huge art installations that we’ve done. Our friends at Southpark Interiors wanted us to create something epic for their common area. The best part about working with this interior design team is that they allow our creativity to flow. Our imagination can run wild because we do not have hard parameters set or a mold we have to fit into. They graciously gave us a 18′ wide x 13′ tall wall to play with and boy did we have fun!
Collective NoDa is an apartment complex that highlights so many amazing local artists and is one of the most vibrant places we’ve ever walked into. So of course, our brains wanted to incorporate as many colors as possible for this commissioned piece. We played off of some of the other geometric patterns found around The Collective, and created a one-of-a-kind pop-art Moss Wall.
Getting ready for install day! See you soon Collective NoDa.
Pop Art made with Moss. #thesavageway
It’s install day for this 18′ x 13′ Moss Art wall.
Torrie Savage & Paula Bartlett, #thesavageway owners, on site for the moss wall install.
It’s all in the details. Moss Art by #thesavageway.
All the colors of moss for this luxury apartment in NoDa, Charlotte, NC.
Pop Art Moss Wall by #thesavageway
Modern common area in Collective NoDa.
This piece had 21 geometric shapes, some fitting together and some wild and free on the wall. We LOVE the end result and how Southpark Interiors has decorated the entire space. Want to stop by and see the work or learn more about Collective NoDa? Check out their website.
by thesavageway | Jun 24, 2019 | blog, services
We love when companies contact us to do something out of the box. When they want to create a fun and interactive campaign that brings attention to their brand in a different way, that’s the ticket. And that’s what Brixx Pizza decided to do.
Brixx Pizza opened their doors in 1998 in the historic Dilworth neighborhood in Charlotte, NC. By utilizing brick ovens to enhance the natural flavors of quality ingredients, Brixx has been able to successfully open 30 stores throughout the Southeast. Not only is their pizza delicious, but they have a huge heart for this community. Most recently, Brixx Pizza donated $10,000 to the Isabella Santos Foundation.
The Brixx Pizza team had us place random branded rocks around the city. The goal was to bring attention to their Charlotte locations and encourage the downloading of their Brixx Roxx app on iPhone and Android.
Brixx Pizza launched a creative marketing campaign using branded rocks to drive traffic to their 6 locations.
Random Brixx Rock in front of Coco & the Director in Uptown Charlotte, NC.
You Rock. Brixx Roxx. Let’s be friends.
Creative Marketing at it’s finest, by #thesavageway.
We placed red rocks with a branded message on it near these six Brixx Pizza locations:
Birkdale (16915 Birkdale Commons Pkwy)
Blakeney (9820 Rea Rd.)
Dilworth (1801 Scott Ave.)
Foxcroft (7814 Fairview Rd.)
Uptown (225 E. 6th St.)
Fort Mill, SC (1343 Broadcloth St.)
We placed these rocks in popular, high-foot traffic areas, think parks, shopping plazas, parking lots, etc. Anywhere your family might hang out for a minute, you could find a rock. (i.e. Harris Teeter entrances, Target parking lot, Starbucks planters, etc.)
Here’s how it works:
- Find a “Brixx Roxx” promo rock around one of the six Charlotte Brixx locations
- Download the Brixx Roxx app
- Bring the rock into your local Brixx location
- Get a free, yummy surprise
It’s that easy. So go out there, pizza lovers, and find yourself a rock. Let Brixx Pizza know how much you love their creative marketing idea!
by thesavageway | Jun 17, 2019 | moss art, Uncategorized
Our Moss Art offerings have grown and evolved over time. We started out making custom moss logos, and now we are working hand-in-hand with interior designers and architects to include Moss Art into the plans for new buildings. Recently, our friends over at Southpark Interiors hired us to create two gradient Moss Walls for a luxury apartment complex.
Three30Five is a newly remodeled apartment in South End and they have lot of great things to offer residents. Check out some of their amenities. We LOVED creating the Three30Five Moss Walls for their upstairs lounge area. Since our moss is preserved, there is no need for any ongoing maintenance; no watering, no sunlight, no drainage needed.
These Moss Art walls were a labor of love from our team. Measuring 3′ x 8′ and 5′ x 8′, our team was able to conquer the gradient pattern throughout the entire piece. Check it out.
Moss Walls by #thesavageway for Three30Five in Charlotte, NC.
Preserved moss walls require no maintenance. Just enjoy, like art!
Moss gradient pattern for Charlotte, NC local apartment company Three30Five.
Love the detail of the inset wood letters inside the moss art.
#thesavageway Moss Artists, Brooke Burch and Ashley Schewzyk, pose in front of the Three30Five Moss Art wall in South End.
As our moss offerings continue to expand, we look forward to all of the creativity that it will unleash in us. The possibilities truly are endless. Our approach to using preserved moss is to create pieces that are modern, pop art. Lot of fun colors and designs. Stay tuned for all of the fun upcoming projects we have in the works!
